Account Manager
On-site- Mumbai, Mahārāshtra, India
Sales
Job description
What you will do:
Upsell:
proposes new solutions and formats to increase the amount of spending and/or obtain better performance from current traffic campaign delivery
develops different cooperation terms & conditions with small agencies, and individual advertisers to attract new advertisers and increase their spending
Optimization:
works on internal and external optimization of active clients to achieve higher performance of current cooperation (higher CTRs, CPMs, CPCs, Revenue etc.)
works in close cooperation with the team of accounts from the publishers' side (and BI team) to achieve better targeting of ad campaigns and traffic; (whitelisting change, retiring blocked widgets, etc.)
increases general spending of MGID from the cooperation with clients through internal optimization of active ad campaigns (CPCs, category filters, blocklist/whitelist changes, new ads creation, etc.)
performs complicated optimization steps requiring a deep understanding of the sphere in general, our system in particular, and thorough analytics study under constant supervision
Retention:
reconnects with clients that stopped cooperation with the purpose of resuming the collaboration, possibly with adjustments in current terms of work
continues active negotiations with clients that are at the point of switching to another traffic provider; persuading the client to continue the cooperation
works closely to gather information from clients what are the differences between or and other platforms to get a deeper understanding of what has to be changed or improved on our side for rising spending by them
Daily Tasks include, but are not limited to:
checks the daily status of all clients signed after the account manager follows existing workflow rules
works on moderation of pending campaigns following existing workflow rules
works with clients’ requests (via email, Skype, phone, and other messengers) following existing workflow rules
works with requests from the Anti Fraud department following existing workflow rules
works with the recently transferred clients on possibilities to optimize and upsell following existing workflow rules
works with Hubspot following existing workflow rules
works on establishing personal relations with clients
works on individual tasks and team projects
works with creative and compliance team under client's requests or/and creatives
invoicing
Transferred clients Operations:
develops a plan of cooperation with each transferred client beforehand (gathers info about the current results from the support manager or from the sales manager about their current results with other platforms; makes analysis of the potential for upsell, optimization, and if needed return)
performs self-presentation according to all workflow procedures to the clients and starts a conversation with aim of increasing cooperation and performance
establishes personal relations with all the transferred clients
Reporting:
performs immediate reporting regarding all non-standard issues with clients
gathers and organizes information obtained from working on team projects to analyze the results and difficulties from working on the project
provides monthly, and weekly reports or reports upon request regarding the current results, issues, workflow processes
Job requirements
Who you are:
College degree or equivalent in account management/customer service experience preferred;
Knowledge of English (or other language needed) - Upper-Intermediate
Media buying experience, as well as working with Brands and Agencies preferred
Basic knowledge and understanding of the online advertising industry, technologies;
Adtech knowledge
Knows local affiliate industry
Experience with CRM system management and Upsell records
or
All done!
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